The Agenda

June 05 in New York city

Innovation, cultural growth, and experience comprise the boutique brand; as humans we covet mental and physical stimulation, emotional connection, and moments that become memories.  
Stay Boutique Live, the Investment Edition is a conference designed to address investment acquisition for the boutique concept. Attendance of the Investment Edition will provide you with access to carefully curated panels comprised of established speakers, as well as an intimate and stimulating environment conducive to conversational, observational, and interactive engagement.  
Stay Boutique boasts an attendee composition of passionate boutique enthusiasts known as Boutique Believers.


9:00 - 10:00 am Breakfast
Coffee Hosted by Think Coffee
Bloody Mary’s Hosted by Gerber Group
in collaboration with APICII
Smoothies Hosted by Splendid Spoon
Breakfast Pastries Hosted by Heyer Performance

10:00 - 10:05 am Welcome
Frances Kiradjian, CEO, BLLA and Co-Founder, Stay Boutique
Ariela Kiradjian, COO, BLLA and Co-Founder, Stay Boutique

10:05 - 10:25 am Keynote
A Luxury Boutique Hotel Story
Jean-Luc Naret
, CEO, La Réserve Hotels and Spas

10:25 - 10:40 am Spotlight
Art as a Boutique Cultural Investment
Nahema Mehta, Founder and CEO, Absolut Art
Art collection has long been an affair popularized among the wealthy; products hold their value through fluctuating stock markets and often serve as focal points of homes. Nahema Mehta, Founder of Absolut Art, joins Stay Boutique Live to speak to us about the importance of investment in boutique and local art, and the ways in which such work preserves culture and community in a quickly globalizing world.

10:40 - 10:55 am Story
For-Profit Philanthropy in the Boutique Structure
Jacqueline and Scot Tatelman, Founders, STATE Bags
Jacqueline and Scot Tatleman’s State Bags is one of the few boutique companies that have reached monumental success as a for-profit philanthropic endeavor; a venture that continues to evolve its charitable impact at the same rate as its increasing popularity. We welcome its’ founders to the Stay Boutique Live stage to speak to us about developing a successful boutique company around humanitarian passions, and navigating the inevitable process of modification with growth as applicable to any boutique concept.

10:55 - 11:10 am Spotlight
Boutique as the Contemporary Community, the Impact of Investment in Human Connection
Adam Ross and Michael Pollack, Founders, Heyday
Interviewed by Jill Manoff, Editor in Chief, Glossy Media
Heyday, the boutique skincare concept, has established physical locations in New York and Los Angeles that have come to serve as more than a place of service; Co-Founders Adam Ross and Michael Pollack have taken to investing in collaborative experiences that take place on-site, bringing together members of the local community. The Co-Founder duo speaks to us about the impact of investment in community events within the boutique sphere, both within their business and their personal experiences.

11:10 - 11:20 am Workshop
Passion Made Profitable
Shannon L. McLay
, Founder and CEO, The Financial Gym
We welcome Stay Boutique Live veteran Shannon L. McLay back to our stage at 2019’s the Investment Edition.  McLay, Founder of the Financial Gym, will host a workshop detailing the three best ways to invest in a greater purpose while also promoting your boutique hotel (or concept).  Passions complement and often inspire boutique innovators, and Shannon L McLay will help us understand how we can all make our greater purposes more financially feasible.

11:20 - 11:40 PM Spotlight
The Profitability of Sustainability in Boutique
Nadira Lalji
, Founder, Inhabit Hotels
Interviewed by Ariela Kiradjian
Co-Founder, Stay Boutique and COO, BLLA
Nadira Lalji is no stranger to the world of hospitality; her family has been in the industry for decades.  Lalji however, is taking a chance on the development of a new boutique hotel created to exist as a lifestyle.  Inhabit hotel will serve as a wellness hotel with a commitment to sustainability. Nadira speaks to Stay Boutique about the importance and practicality investment in sustainable practices for the boutique hotel and concept.

11:40 - 12:00 Spotlight
The Impact of Investment in Local Culture in Boutique
Charles Khabouth, Founder and CEO, Ink Entertainment
Interviewed by Ariela Kiradjian
Co-Founder, Stay Boutique and COO, BLLA
Charles Khabouth has developed something of a boutique Canadian hospitality empire, with an array of nightclubs, restaurants, a hotel and more. Khabouth joins us at Stay Boutique Live, the Investment Edition to speak about the importance of investment in local culture within a boutique concept, and the ways in which this support in ways helps integrate each location within its community.

12:00 - 12:15 pm Spotlight
The Versatility of Boutique Investment
Michelle Cordeiro Grant, Founder and CEO, LIVELY
Interviewed by Natalie Cantell, Fashion Director, Who What Wear
A challenge within every boutique business; be that hotel, retail space, restaurant, or other, is to not only seek investors that can feasibly support brand ideals, but to allocate said investments into the most fiscally responsible and profitable equipment or services. Michelle Cordeiro Grant, whose affordable, accessible, beautiful, and comfortable boutique lingerie brand Lively creates most of its product at an investor-built factory joins the Stay Boutique Live stage to discuss complications involved, the significance of networking, and the benefits of boutique.

12:15 - 12:25 Workshop
Boutique Hotel and Concept Trends
Rosie Toumanian
, Trend Analyst, TrendWatching
Rosie will share consumer trends and innovations that can help boutique brands unlock powerful answers to the biggest question in business: “What will my customers want next?” TrendWatching can empower better innovation thanks to its Trend-Driven Innovation methodology, Trend Framework of 16 mega-trends, Premium database of 100+ consumer trends, and insights from their network of spotters in 50+ countries. The Trend-Driven Innovation methodology drives strategy for 1000+ of the largest global brands and countless smaller businesses around the world.

12:25 - 12:45 pm
A Personal Insight on High-Risk Investment Within Boutique Hospitality
with Mark Durliat, Co-Founder and CEO, Grace Bay Resorts
Interviewed by Andrew Fay, President, The Gettys Group
To create a resort in the Turks and Caicos is to expose yourself to an array of adversities at the mercy of nature; though it will also allow for limitless creative opportunity and one of the most beautiful environments in the world. Mark Durliat of Grace Bay Resorts joins the Stay Boutique Live stage to speak to us about his personal experience with High-Risk investment, the challenges with which he has been faced, the importance of investment in staff and community, and the rewarding experience of labor of love.

12:45 - 1:00 pm Spotlight
The Value of Internal Investment
with Chris Green, CCO, Chesapeake Hospitality
Interviewed by Guy Maisnik, Partner & Vice Chair of Global Hospitality Group, Jeffer, Mangels, Butler & Mitchell LLP
Management plays a critical role in any venture; perhaps most extensively in hospitality wherein guest interaction is as significant as internal employee communications.  Chris Green, COO of Chesapeake Hospitality, will join the Stay Boutique stage to discuss the ways in which astute internal investment can strengthen a boutique hotel or concept while enhancing profitability.

1:00-1:15 pm Spotlight
Crowdfunding for Boutique Hotels and Concepts
with Nathan Kivi, CEO, HotelierCo
Interviewed by Frances Kiradjian, CEO, BLLA & Co-Founder, Stay Boutique

1:15 - 1:30 pm Announcement
Ariela Kiradjian, COO, BLLA and Co-Founder, Stay Boutique

1:30 - 3:00 pm Lunch
Lunch Hosted by cb5 Hospitality Consultants
Cocktails, Wine and Beer Hosted by Gerber Group
Coffee Hosted by Think Coffee
Dessert Hosted by DO, Cookie Dough Confections
Snacks Hosted by My/Mo Mochi Ice Cream

3:00 - 3:20 pm Spotlight
What Comprises a Rebrand: Lessons to Learn from the Conglomerate Structure
Richard Bosworth, General Partner & CEO, JC Hospitality Partners
Interviewed by Amy Jakubowski, Client Relationship Director, Americas & Design Director, Wilson Associates
Richard Bosworth has undertaken one of the most promising and fascinating ventures of the hospitality industry: reimagining the iconic Hard Rock Hotel Las Vegas through the lens of Virgin Hotels.  We welcome Boswroth to the Stay Boutique Live stage to speak to us about investment acquisition and management, as well as how these calculated financial decisions might be modeled on the boutique scale.

3:20 - 4:00 pm Panel
Behind the Scenes of Boutique: Investment in Food and Beverage
Jay Coldren
, Managing Director Eat + Drink, Streetsense
Scott Gerber
, CEO, Gerber Group
Tom Dillon
, Co-Founder, APICII
Julia Heyer,
Managing Director, Heyer Performance
Interviewed by Jody Pennette, Principal, cb5 Hospitality Consulting
Exceptional food and beverage programs have become synonymous with boutique hospitality of late, and with good reason; bars and restaurants are often serve the cultural centers that draw the local community to a boutique hotel while simultaneously providing job opportunities to those in the surrounding areas.  Food and beverage programs have the potential to elevate a brand in its entirety. This panel will touch on the significance of the food and beverage program within boutique hospitality, and the possible benefits of implementation.

4:00 - 4:20 pm Spotlight
Marketing in Luxury Hospitality
Lucia Penrod, CEO, Nikki Beach Global
Interviewed by Frances Kiradjian, Co-Founder, Stay Boutique and CEO, BLLA
Lucia Penrod, CEO of Nikki Beach Global, was promoted from the position of CMO/CBO at one of the most culturally renowned boutique hotel empires in the world, which could not have become what it is today without her insight.  Penrod speaks to us about the power of marketing in hospitality, and how investment in this facet is imperative to the success of a hotel in the modern age.

4:20 - 4:40 pm Spotlight
Investment in the Abstract, the Rewards of Multiconcept
Tom Lewand
, CEO, Shinola
Interviewed by Ariela Kiradjian, Co-Founder, Stay Boutique and COO, BLLA
A common justification for the prosperity with which boutique is accredited in the modern age is its embodiment of an authentic culture, or lifestyle, that consumers identify with.  In this panel, the Stay Boutique Live platform will discuss the rewards of investing in expansion of multi-concept brands with some of the industry’s greatest successes, including Tom Lewand the CEO of Shinola, now as well known for its boutique goods as its iconic hotel in downtown Detroit.

4:40 - 5:00 pm Spotlight
Investment in Accessible Innovation, and the Power of Purpose in Boutique
Danielle DuBoise and Whitney Tingle, Co-Founders, Sakara Life
Interviewed by Sophie Miura, Digital Content Director, domino
Sakara Life appears, initially, to be another boxed meal service both headed by and marketed toward beautiful women. The service Sakara Life provides, and the Co-Founders themselves, however are brimming with unparalleled brilliance and balance that extends further into their approach to investment within cuisine. We welcome Whitney Tingle and Danielle DuBois to the Stay Boutique Live Stage to discuss investment in innovation, and how a purpose-driven boutique concept can disrupt an entire industry.

5:00 - 5:30 pm Keynote
The Godfather of Boutique
Ian Schrager, Founder, The Ian Schrager Company
Interviewed by Jonathan Falik, CEO, JF Capital Advisors
Ian Schrager is an undeniable icon; the Ian Schrager Company is responsible for some of the hospitality industry’s greatest masterpieces - all of which fall under the collection known as boutique. Perhaps what makes Schrager’s creations so progressive is his recognition of the human desire for unique stimuli, an insight that results in his hotels that challenge the understanding of what a hotel is or should be. We welcome the Stay Boutique Live veteran to our stage to discuss the financial risks, and rewards, that correspond with creation of conceptual boutique hotels. Q&A immediately following.

5:30 - 7:00 pm After Party
Evening Cocktails, Wine and Beer Hosted by Gerber Group
in collaboration with APICII
Appetizers Hosted by Heyer Performance


The Line-Up for the investment edition

Ian Schrager, Founder, The Ian Schrager Company

Jean-Luc Naret, CEO, La Réserve Hotels and Spas

Tom Lewand, CEO, Shinola

Nadira Lalji, Founder, Inhabit Hotels

Lucia Penrod, CEO, Nikki Beach Global

Danielle DuBoise and Whitney Tingle, Co-Founders, Sakara Life

Adam Ross and Michael Pollack, Founders, Heyday

Frances and Ariela Kiradjian, Founders, Stay Boutique

Mark Durliat,Co-Founder and CEO, Grace Bay Resorts

Jacqueline and Scot Tatelman, Founders, STATE Bags

Nahema Mehta, Founder and CEO, Absolut Art

Charles Khabouth, Founder and CEO, Ink Entertainment

Michelle Cordeiro Grant, Founder and CEO , LIVELY

Shannon L. McLay, Founder and CEO, The Financial Gym

Chris Green, CCO, Chesapeake Hospitality

Richard Bosworth, General Partner & CEO, JC Hospitality Partners

Jill Manoff, Editor in Chief, Glossy Media